“Business-ready” Big Data Insights: a new approach to data analytics

Data or “big data” has rightly been seen as a formidable tool to manage uncertainty: Harvard Business Review has called it a “management revolution”, and McKinsey published a report touting it as “the next frontier for innovation, competition, and productivity.” Yet innovators continue to struggle with it, and its implementation.

This presentation from the Chief Innovation Officer Summit in NYC is focused on a new approach to data analytics that takes it out of the proverbial lab and makes it actionable for the boardroom. Kobi Gershoni, Co-founder and Chief Research Officer of Signals Analytics, showcased the data analytics approach to two challenges innovation leaders face in their daily work:

1) identifying new opportunities
2) bringing new innovations to market

What We Do & Why We Do It from Signals Analytics on Vimeo.

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Kobi Gershoni is Chief Research Officer and Co-founder of Signals Analytics, where he oversees Signals’ research methodologies and analytics team. Kobi has conducted research for multi-national corporations and venture capital funds, overseen hundreds of Signals client engagements. Kobi served in an IDF intelligence unit as a senior analyst and information officer. Follow him @SignalsGroup